Want to schedule and host polished webinars, teleseminar or telesummit that create awareness, generate leads, trains customers or communicate with investors? Alpine Small Business Solutions delivers the tools and support you need to make your web event a success. Get more from your online web event  when you use our and 3rd party tools during each step of the webinar process:

Alpine Small Business Solutions has over 18 years experience in event management and coordination expertise Alpine Small Business Solutions focuses on adding value to your event no matter the size or type by listening to your needs. We know that your time should be centered on cultivating relationships, promoting and creating revenue for your event.

Below is a list of online events that we support:

Type of Events:
• Webinars
• Teleseminars
• Telesummits
• Podcast
• Streaming
• Interview Series
• Workshops
• Conferences
• Trainings
• Retreats

What you get when you work with Alpine Small Business Solutions while running your online event:

  • Management of the entire event from start to finish…and beyond.
  • Initial Strategy sessions to map out what the event will look like and the timeline that goes along with it.
  • Guidance on what technology, tools and platforms that will best suite you and the type of online event that you are hosting.
  • A multitude of checklists to ensure that we stay on track and don’t miss a beat.
  • Implementation plan that will outline what who, what and when a task for the event must be completed to have a super successful online event.
  • Access to a full service team and also access to our project management tools so that you can keep your finger on the pulse.
  • A promotion plan that outlines all marketing initiatives that will be the most optimal for your audience.  This will also include a timeline that will touch on each of our online and offline efforts.
  • An engagement plan that will guide us through how we will engage with your audience to keep them interested and encourages them to share the online event details with their peers.
  • An affiliate plan will be devised on how we can work with your professional network so that we can get more exposure.  If you don’t have an affiliate system in place, we can discuss options surrounding an affiliate program.
  • Customer care and technical support along the way for you and your guests/registrants.
  • Post event plan that outlines

Whether you are looking to host a web event that is large or small, we’ve got you covered. We want to make it the best experience ever for you and your business.  We want to take the guess work out of the equations.

Below is a series of questions that will help set up and guide your upcoming online event. To begin our journey we will need to identify some key information so that we can build the landing page, registration and marketing tactics.

Determining Your Virtual Event Format

An online event can be structured in a variety of layouts depending on your goal for this particular event. Below are some popular formats you might consider.

Type Description Pros Cons
One Speaker A single presenter speaks, demonstrates, and answers questions from the audience. Fewer people to coordinate and train on the Webinar tool. A lone presenter is more likely to become the authority at the “front of the room,” which might make some in the audience reluctant to participate and ask questions.
Interview Style Interviewer asks a set of predetermined questions. More engaging to hear multiple voices.The fact that the interviewer is asking questions of the expert(s) often encourages the audience to do the same. More people to train and coordinate.Scheduling the run-through and the actual webinar may be more difficult.
Moderated Panel Discussion Multiple people on the line at the same time, with a moderator facilitating the discussion. Offers a variety of voices and perspectives.
  •  More people to train and coordinate.
  •  Scheduling the run-through and the actual webinar may be more difficult.
  •  Can be challenging to keep panelists from talking over each other.
Interactive Audience members participate fully via instructor-led exercises and facilitated conversations. If done well, participants receive a deeper understanding of the topic because they’re fully engaged in the dialog and the exercises. Can only accommodate a small group. Requires a very skilled, experienced teacher/facilitator.

Equipment and Your Space

This is such a crucial element for a well put together virtual event, like a webinar or teleseminar.  Keep in mind that the webinar tool and format you choose will determine the type of equipment you’ll need.  In general, you will want to have the following:

  • Headsets. The organizer and all presenters will need headsets — telephone headsets if your webinar tool uses a phone bridge or computer headsets if your tool uses integrated web audio. Technically, you can use the telephone handset if your webinar package has a phone bridge, but it’s distracting and tiring to lift a phone to your ear for an hour or more, especially when you’re using a mouse and keyboard. Never present a webinar using a speakerphone. Even in a quiet location the audio quality is often poor, and in noisier spots a speakerphone will pick up background noise.
  • A power cord if you’re using a laptop, as a backup for your battery.
  • A network cable to connect you directly to the network if you aren’t using a wireless connection.

Helpful hints:

  •  Regardless of the equipment you use, please be sure you are in a quiet and calm environment with minimal distractions during the event so that you are fully present and can fully immerse yourself into the event and the experience. The space you choose should be as secluded as possible and free from outside distractions, such as construction noise, sirens, dogs barking or children playing.
  •  For the call I highly recommend that you are on a land line, or a location that has very good cell service.
  •  It also helps to have a script and your agenda in front of you, so that you can stay on track with the topic and timeline.
  •  This may seem odd, but make sure you stay hydrated throughout the day before the event. Have a glass of water or tea close by. This will help prevent a possible hoarse voice, coughing or voice bubbles.

As any Marketer knows, a successful online event depends on more than just having an interesting topic. A well-attended, seamless, and high-quality online event requires advanced preparation and promotion that begins at least 6 to 8 weeks before the live event. Find out how you can make your next online event a success through advanced planning and online event promotion.

An online event requires an audience, a successful online event requires an engaged audience. Find out how you can make your next online event a success through providing value to the audience and offering actionable takeaways.

The hardest part of a successful online event isn’t in the presentation, it’s in the follow-up. Find our best practices on how to follow-up with attendees, no-shows, sharing recording content and measuring online event ROI.