Category Archives: Entrepreneur

Harness the Power of Delegation! 9 Tips for Delegation That Makes Your Life Easier

Delegation is a word that can strike fear into the hearts of managers (especially Type-A “I can do it all” managers).

But here’s the problem.

Just because you can, doesn’t mean you should. And yes, you’ve probably heard that cliché phrase. But it’s true. If you’re not delegating, you’re hurting your business.

By not delegating, you’re wasting time on simple tasks instead of running your business. By not delegating, you’re wasting your team member’s potential to learn or master skills. By not delegating, you’re not leading to your full potential.

Yes, it’s scary to hand over the reins to someone else. But it can turn out great when you understand when and how to delegate effectively.

When Should I Delegate?

The task does not need you. Take a page from Facebook’s team strategy: done is better than perfect. If someone else can do it 80% as well, delegate. To find tasks, do a time audit for a week. You’ll see how you’re spending time (and which simple tasks are draining your time). Delegate anything that can be handled well by another team member.
The task does not need you in the future. Delegation is best viewed as a long-term strategy. Examine your time audit for often repeated tasks and identify ones you can train someone else to handle. Sure, the first time it’ll take longer training and delegating than doing it yourself. But in the long term it is more efficient to pass it on.
The task is better accomplished by someone else. Some tasks are better suited for another team member. Maybe they offer more experience, insight, or skills. Or maybe they can provide a fresh perspective that you can’t. The more you understand your team, the more you’ll be able to identify which tasks they can handle better than you. It’s a bit humbling, but also liberating to realize not everything is best done by you.

Once you’ve decided to delegate a task, there are techniques to better delegation. Check out these tips to harness the power of delegation.

Before You Approach the Team Member

Define the ideal scenario. What should the end result look like? What should the team member gain from the delegation (are they learning/mastering a task or simply getting a task done to move the business forward)? How much involvement should you maintain?
Create a timeline. Know when the task absolutely must be completed, and set the deadline before it. You’ll want a little breathing room, just in case time is lost redirecting the team member or correcting mistakes.
Select the best suited person. The person needs the motivation, resources, knowledge, and experience to complete the task. He/she should be set up well for success.

When You Approach the Team member

Articulate what results and timeline you expect. It takes less time to be clear upfront than for the team member to attempt, realize they don’t understand, then come back and ask questions. Encourage him/her to ask any clarifying questions.
If possible, tie the task to a company goal or value. It’ll make it easier for someone to push through mind numbing tasks if they know the why behind it.

While the Task Is Being Accomplished

Provide checkpoints during bigger projects. Monitor the progress to ensure the team member is on track. Check in at various points and provide opportunity for the team member to ask questions and receive guidance.
Avoid micromanaging. If you spend as much time checking in as you would’ve doing the task, you’re not saving time (and likely stressing out your team member). Give the team member the information and support, then step back and leave them be.

After the Task Is Done

Don’t get frustrated if it took longer than you would’ve. Remember, delegation is a long-term strategy. Your team member developed new skills. You were able to spend time on other more pressing tasks. It’s still a win-win.
Always give feedback. Don’t just take the finished project and move on to assigning the next one. Show you appreciate the team member’s work. Praise what they did well. If necessary, offer guidance on what they should’ve done different (which will save time if there’s a similar task in the future).

Delegation is a great resource for business managers. But delegation isn’t only an option in-house. You can delegate some tasks to a virtual assistant. Data entry tasks, for example, can be outsourced to free up your team members’ time. Consider using Alpine Small Business Solutions for your small business needs, from administrative tasks to assistance with short-term projects. Just send us an email or give us a call today!

The Powerful Question of WHY – Every Business Owner Needs to Ask

Simon Sinek discusses the principal behind every successful person and business. A simple but powerful model for how leaders inspire action, starting with a golden circle and the question “Why?”

3 Step Recipe to Building a Kick Ass Team That Matches your Core Values

Think of your ideal virtual business like a delicious brownie. You’ll need the right amount of different but complementary ingredients like flour and chocolate. These are the positions and skill sets of your employees. You’ll need the right cooking process, like the stirring and heating; these are the actions taken by you and your employees. And you’ll need a good recipe to guide you to the end result; this is an articulation of your core values for your organization to uphold. When the ingredients and process match the recipe, you get a delectable brownie. When your employees and their actions match your values, you get team authenticity and trust.

Why is cohesion of core values so important? First imagine what happens when conflicting values are at play. Employees who value efficiency over relationship building won’t engage authentically when a boss encourages small talk among the team. A company that values timeliness will encounter conflict with an employee who sees deadlines as suggestions. Employees utilizing different values when handling customer service issues will undermine company consistency, which will negatively impacts the company brand.

These issues can become even more common and even more impactful with a virtual team, which by its nature works apart as much as it works together. While employees collaborate on projects, the majority of the work and communication occurs online. A need for consistency and cohesion is stronger when employees are scattered across the earth.

Now imagine what happens when employees are in sync with the organization’s values. Everything becomes easier! There’s no conflict over clashing values. Employees all prioritize the same values when making decisions, creating cohesion and unity among the team. The common understanding of the organization’s values helps build a consistent brand. The end result? The delicious brownie.

So how do you get this delicious brownie? You need a recipe, the ingredients, and the process.

Step 1: Articulate Your Core Values

This is the writing the recipe stage, where you’re figuring out what you want the end result to look like. Explicitly stating the core values is the guiding direction to the authenticity and trust in a team, just like writing baking steps is the guiding direction to a delectable brownie.

For some inspiration, check out these core values from big organizations.

Starbucks “Contribute positively to our communities and our environment”
Procter and Gamble “We have a healthy dissatisfaction with the status quo”
Quicken Loans “Responding with a sense of urgency is the ante to play”
Wells Fargo “Exceed the expectations of internal and external customers-surprise and delight them”
Zappos “Embrace and drive change”
Google “It’s best to do one thing really really well”

Step 2: Find Team Members With Those Core Values

This is the ingredient gathering stage. Hire individuals who embody your core values. Granted it’s tough to know from an interview whether someone holds the same values. But there are some ways to find out. Question their references and ask for specific examples of values at play. In the interview ask the individual to articulate their top three values. Describe a scenario where values are at play, and see which the interviewee prioritizes.

Step 3: Establish and Reinforce Those Core Values

This is the stirring, mixing, pouring, and heating of the brownie batter stage. Here are several steps you can take to reinforce values in your organization:

Articulate in writing the organization’s core values and distribute to employees. Write out the top values and provide examples of them at play. If your company values time with family, for example, write out how employees should not hesitate requesting a day off to care for sick child.
Model the values you want your employees to adopt. Be sure to showcase through your own actions the core values. Whenever possible, explain the thought process behind your decisions. For example, saying reliability is a key aspect of our customer service so disciplinary action will be in place if too many deadlines are missed.
Be intentional with communication. When we lose nonverbals (like tone and posture) in online communication, we attribute more meaning to the nonverbals we are left with (like emoticons, punctuation, and phrasing). If you want to create a more relaxed atmosphere, throw in smiley faces to the emails. If you want a more professional atmosphere, keep conversation concise and formal. Let these expectations be known.
Focus on the process, not just the results. Bosses who narrowly focus on results don’t care how it gets done, just that it does get done. Employees internalize this mentality and will often lose sight of company values (learning and improving one’s work, positive collaboration with team members, etc.) while they work for the results. As much as possible, reinforce values in your employees’ process.
Praise examples of employees’ modeling the values. If you value timeliness and an employee consistently turns in work on or before the deadline, reference this work ethic in an employee of the month dedication or a “gold star” email.

A virtual team is a great opportunity to run a business with more efficiency and employee freedom, but it does come with challenges. We can enable you to tackle those hurdles through our many services, from online business management strategy and implementation to administrative services. Give a call or shoot us an email today!

9 Reasons Why You Should NOT Host A Webinar

Just like hairless cats, habanero peppers, and neon blue hair, webinars are not for everyone. Granted, they usually see more universal appeal than those three, but I repeat. They. are. not. for. everyone.

Webinars can be an extremely effective business growing tool, but before you jump on the webinar bandwagon, consider the reasons you shouldn’t be hosting one.

You lack the technology. If your audio/video will look and sound more like a blurry
tape from a police interrogation than a professional quality service, rethink a webinar. Proper equipment is the first step in making a solid webinar, and is a nonnegotiable one. If you’ve got a decent set-up, you may be equipped to host a webinar.
You don’t know what you’re talking about. Okay, this is highly unlikely. But you’d be surprised at the number of webinars failing to offer any insight or substance. If you know your industry well and can provide value, you may be ready to share your expertise with the world in a webinar. Some of you are not there…YET!
You don’t possess that golden radio voice. You know how some people’s voices sound so charismatic you could listen to them talk about anything? Yeah, those are the people that should be hosting a webinar. It sucks, but if your voice sounds more like nails on a cheese grater, people will be too distracted to focus on your content (which means you won’t get the great benefits of a webinar). If you can speak confidently, slowly, and clearly, you’re in a good position to host a webinar. If you are net yet confidant speaking, don’t be that nervous person, “ya, um, uh.”
You lack the time to promote your webinar. You need to devote time to marketing and selling your webinar-otherwise it’s like planning a party without having time to make invitations. If you’re marketing resources are already stretched too thin, now’s not the time to host a webinar. If you can prioritize promoting your webinar, then you’re at a good place.
You’re doing it because all the other cool kids are. This was a bad idea in high school, and it’s a bad idea now. Webinars work great for some, but it doesn’t mean you’ll benefit from hosting one. Be sure you’ve got a solid idea of what you’re trying to achieve and why a webinar is the best means to do so. If you can clearly articulate how a webinar fits in your business strategy, you may be ready to host one.
You’re as boring as that teacher from Ferris Bueller. Again, highly unlikely. But you do need to commit to engaging an audience. Remember, you’re not monologuing, you’re teaching. It’s a different ballgame that requires engaging slides, powerful stories, easy application, and more. If you can captivate an audience, you may be a great webinar host.
You’re a one-man band. While there’s an “i” in webinar, effective webinars are not a solo effort. Think WE-binar. Even if there’s only one speaker, other people still play a role. You’ll need staff support in marketing the webinar, working out the sound details, and following up with the webinar attendees. You’ll be stretching yourself too thin if you try to handle all the details. If you’ve got a solid support staff, you may be well equipped to host a webinar.
You don’t want to reach thousands of people. If you’re not ready for the brand awareness explosion that comes with hosting a successful webinar, then now’s not the time for you. A successful webinar can put a small business on the map. If you prefer your “little known” company status, shy away from webinars. If you’re ready for a large number of people discover how great your business is, a webinar might be right for you.
You don’t want to grow your list. A webinar is networking on steroids with the number of leads and connections you’ll come away with. It’s a valuable tool for effective and efficient business building, so if you’re ready to expand a webinar may be the perfect choice.

If these do not apply to you, then you should seriously consider hosting a webinar. It can serve as a great service to your target audience as well as a killer business building strategy. If you’d like help creating or marketing a webinar, ASBS is here for you! Our experienced staff would love to assist with any aspect of building your business, so send us an email or give us a call today.

What You Need to Know 5 Differences Between a General and a Technical Virtual Assistant

Looking for a lifesaver in building your business? A virtual assistant is the answer, with their ability to help you achieve work life balance and the variety of ways they can help grow your business. Virtual assistants perform tasks business managers do not want to do or should not be focusing their efforts on (like handling customer service inquiries), lack time for (like email marketing), or are not as knowledgeable in (like social media). A virtual assistant costs less than hiring an in-person employee given they do not come with employee related expenses (like paid vacation or insurance) or require you to provide and office and supplies.

Virtual assistants are a great solution to your business building needs, but before you hire one it’s important to understand the difference between the two prominent types: a general virtual assistant and a technical virtual assistant.

Traditional Office Job Comparison

Think of a general VA as the traditional secretary, receptionist, and assistant position. This is the one who the office would die without, who knows where everything is an how it all works.

A technical virtual assistant is more like the IT staff, graphic design team, and marketing team. They have more specialize skills.

Typical Tasks

A general VA is a jack of all trades, offering a range of services. They can be assigned nearly anything (including tasks assigned to technical VAs), but typically include projects like bookkeeping, scheduling meetings and travel, billing and accounting, handling customer questions and concerns, database entry and building, document proofreading, and organizational tasks like file uploading and storage.

A technical VA is more of a specialized worker, offering a narrow selection of services with more experience in each arena. They often, but not always, received training or certification in a given area (like SEO optimization). Their tasks can include website creation and management, social media management, email marketing, graphic design, and hardware and software issues.

Number of Assistants Hired

Generally, an office will hire one or two general VAs to handle the administrative tasks.

Larger organizations may hire multiple technical VAs, such as a web developer, a social media manager, and a graphic designer.

Responsibilities

A general VA focuses more on internal business aspects, ensuring the company runs smoothly by completing day to day administrative tasks.

A technical VA focuses more on external business aspects, ensuring the company is portrayed in a positive way to the target audience by completing marketing tasks.

Compensation

The compensation for a general VA as opposed to a technical VA varies depending on the rates set by the individual or the VA firm. Usually, a technical VA sets a higher rate given they offer more specialization, training, and experience.

How to Decide

Smaller businesses just starting out with a VA can benefit from a general VA, since they offer a breadth of service options. As the company grows, you can add on a technical VA to handle more specialized tasks.

There are some virtual assistants that offer a mix of this, or have a team that they work to help you’re your needs. While it may seem hard to justify the high upfront cost of adding a virtual assistant, keep in mind virtual assistants are a better bargain than an in-person employee and they free you up to focus business building tasks (like developing a new product instead of spending hours going through emails). VAs allow you to be more efficient with your time and money, making them a solid investment in growing your organization.

Ready to hire a VA? Contact Alpine Small Business Solutions today. Our experienced team of VAs are ready to help you expand your business.

5 Free Tools to Build Your Virtual Team

When you manage a virtual team, the Internet is your lifeblood. Communication, collaboration, and completing projects all happens (at least in some part) online. Fortunately, there’s an online tool to assist you at every stage of work. Here are our favorite tools for building your virtual team.

Communication

Skype: You need to talk to your team, from going over project details to bouncing off ideas. Skype offers text, audio, or video communication for one-on-one or group conversations. You can tailor your communication to your team’s needs (oh and you can even send files!) Team members can download Skype for their computers, tablets, and/or mobile phones.

Project Management

Asana. Asana is great for organizing collaborative projects. Members can make a project, then create and assign tasks in a to-do list format. Tasks can be delegated to one or more team member and can include deadlines, descriptions, and files. Tasks can also repeat (for example, social media engagement twice a week for a certain client). Team members can also view only the tasks assigned to them. It’s a great way to keep track of the many tasks your team needs to complete. The free version allows unlimited projects and tasks for 15 team members. Need even more? Of course, they have an option for that.
Trello is a great visual tool for managing the steps within projects. It’s like a virtual board where you create columns (like “to do this week” or “blog ideas”). You add cards in each column, which you can easily move around. Labels, due dates, attachments, checklists, and other team members can be added to the cards. The free website and app allows for an unlimited number of boards, cards, and teams.

Document Sharing

Google Drive. Google Drive is so easy to use. Documents are autosaved and stored in a cloud. You can grant access to members of your team for different documents, and they can make edits directly into the document (and these edits can be viewed by everyone). No more downloading, uploading, and trying to remember which version is the most recent. You can easily organize documents into folders, and the free version provides 15 GB of storage.
Dropbox has several different levels of options from free accounts to business models depending on the size you need. There are easy sharing links available and you can make folders public or private. It is a great way to store all those files that are too big to put anywhere else.

Scheduling

Trying to schedule a meeting can be a head ache. You send out an email with times
you’re available, get back five lists of times, and spend minutes trying to find the overlap. Doodle allows you to make a checklist of dates and times you’re available. Each team then clicks the bubble of times they’re free. At a glance, you can see which time slot fits every team member. Scheduling can now take seconds.

These five tools are a great starting point to growing your business while on a budget. But there are many more you should be taking advantage of! Check out my guide “32 Free Business Tools to Elevate and Grow Your Business When on a Budget” for a more extensive look at the tools you should be using.

As your team grows and your needs change, there are many paid apps that are wonderful additions to your business as well. Make sure you are forward-thinking and find tools that can grow with you.

Looking to grow your virtual team? Reach out to Alpine Small Business Solutions! We’d love to help with any aspect of business building, from administrative tasks to social media management. Give us a call or shoot us an email today.

Six Easy Steps to Becoming a Virtual Assistant

First you might ask what a virtual assistant is. Well let me enlighten you, a virtual assistant provides services to individuals, organizations, or companies, but he or she works online and remotely instead of going into an office. It allows you to live life on your terms. May entrepreneurs have realized the growing demand for a virtual assistant. You are able to set your own hours, goals, and priorities. You have flexible hours which truly is great when “life happens.” You have no commute, well aside from getting your coffee and walking down the hall to your office. You determine who you work with, and you get to meet and interact with some incredible people as you develop their business and client base. I could go on and on about the incredible perks of being a virtual assistant. But how do you become one? Let me share our Six Easy Steps with you.

Plan Your Business

This is the basic first step to making yourself a legitimate business. You need to know if you are going to be a sole-proprietor or an LLC, or something else. Most virtual assistants run an LLC. You need to make sure you have all your ducks in a row for your accounting and banking and have the general setup for legal requirements in your area. Go do the research. Develop your business plan and model. Get your business license and start diving in.

Decide What to Charge

This is likely the first question anyone is going to ask you. This is a very personal step that you have to be confidant in and fair. You are running the business and you are in charge. Don’t be ashamed or apologetic about people paying you to provide your services. You can charge by the hour, by the project, or have retained rates or even a combination of them.

Define Your Services and Keep Learning

You have to know what you are going to sell. What are you good at and what do you have to offer people. Once you know what your business is there for, you can learn more and expand your services. I cannot tell you how important it is that you keep learning and stay on top of new developments not only in your industry but with new technology and ways to work. If you keep your skills up to date then you’ll have a more varied ad valuable skill set and will be worth more money. Plus, there is always something to learn and keep learning within the virtual assistant world.

Get a Website

This is a no-brainer. In a world that revolves around technology and as a virtual assistant people need to be able to find you. This allows you to display yourself in a professional appearance, and gives you a chance to highlight your skills and an opportunity to display yourself in a more professional appearance.

Get Involved in Social Media

Social media is a common task you will likely be asked to help with or a service you want to offer. Join the groups, get in the conversations. There are some great virtual assistant groups out there to get to know. You can check out mine as well- Hell Yes Biz. As a virtual assistant you should submerge yourself in the latest trends of Facebook, Twitter, Pinterest, Periscope, YouTube, Instagram, Blab, Google +, and so many more. Relationships are key, being involved in social media with your peers is one of the best ways to find clients and network.

Work for a VA Service

You need experience. If you are just getting started it can be tough trying to find clients, but consider working for a company that matches VA’s with clients. This is proven to be helpful again when you are just starting out and have not established your cliental base quiet yet. This can also go with working along with other VA’s. Checking out their website, seeing what they offer and get an idea of how it might work for you. Remember those groups you joined, make sure you connect with people in there. They may have some great recommendations for you.

Summary

Figure out what you are good at and what you enjoy. Notice how I said good, and not best at. The important thing is you have skills that your clients need and are willing to pay for, don’t doubt yourself. Becoming a VA allows you so much freedom and flexibility within your day to day life, who you work with, what you day looks like, when you are available when you are not. I love what I do. Make sure you do too! For more information or help getting started contact me today!

3 Tools for Virtual Assistant’s to Send a Contract

Isn’t it exciting?! Whether it is your first or 100^th client it always feels good to get that relationship started. You know you sealed the deal when that contract is signed.

Although a contract won’t always prevent a client from reneging on your agreement, it definitely helps to prevent any confusion as to what you have been hired to do. This not only helps cover you but it also protects them. This can be anything from timeframes, your payment agreements, what your fee does and does not include as well as defining confidentiality. Having a contract is a concrete way for you, or your client, to review the original agreements if there is ever a misunderstanding or need for clarification.

So how do you have someone sign something if they are thousand miles away? What if you need it in a timely manner? There are several great tools out there to send contracts. Here are a couple that we would recommend.

E-Signature

E-Signature is an easy-to-use tool that brings a multitude of benefits to businesses and consumers. This software enables users to fill out and sign documents online, from your home, office, or using any web browser. This saves time, helps with the efficiency, limits the paper trail, saves your money and hassle on postage, and protects security and privacy, and so many other benefits. This can be anything from a contract, non-disclosure agreements, employment applications, forms, to dozens of other business documents. It is a simple upload and send to your new client.

Hello Sign

HelloSign allows you to sign documents, request signatures from up to 20 different people, and once the document is fully executed, everyone gets a copy delivered to their inbox. This is one of the best if you need multiple people in different locations to sign. You are able to see and track your document progress with status notifications that keep you in the loop. They have a team management tool that allows you to add professional touches such as branding, a logo, taglines and so much more. To keep documents safe, secure, and private, they use SSL encryption during the transit. So there is nothing to worry about except how to knock the socks off your new clients.

Right Signature

right-signature Right Signature enables you to close more deals in less time, reduce paper and in expenses, avoid fax (who faxes anymore!) hassles, cut cycle time from weeks to just a few hours. This allows you to create a robust digital professional document. With its easy-to-use design, it allows you to fill out the form and sign with a handwritten mouse signature, mobile signature, self-service documents, reusable templates and much more.

You can see that the main idea between all of these services really is the same. You can see which one fits your needs best. These are just a few of many tools you should implement to your business for your protection as well as your clients. Not only does it make you look professional, but the contract is a key to your safety as a new business owner. These resources allow you to send your contracts or terms and conditions to clients all around the world, so set your sights high. When you take your business seriously others will as well.

Onboarding your First Virtual Assistant Client

Congratulations on landing that first client! Now what do you do with her? Good question. It is smart for a virtual assistant to have a systematic approach to how he or she handles clients. Make sure you have everything set up in a way you feel comfortable and can explain the process to a new client who may be working with a virtual assistant for the first time.

Get to know your client. I have a profile sheet that I have all my clients fill out. It helps me get to know what they like, how they communicate, and all the details I need to do my job. I need to really know their business. This profile sheet helps me get to know clients business, how to access their account (passwords and login info sheet)

Assess the client’s assets. One of the most critical parts of your onboarding process is assessing your new clients existing campaigns. You’ll be able to get a good understating of what they do and do not have in place. The more prospects you work with, the more you’ll realize every client is different. Despite if they are in the same area of work, each one is at a different point in their maturity continuum, and they each have a wide range of assets to work with. You will want to make sure you have ALL access necessary to review their assets. This gives you a great chance to test those passwords and access. Organization is going to be key, but making a list of everything you find, both positive and negative will lead to opportunities for improvement (think upsells in the future). When you are able to review your findings, look for opportunities to position yourself as an expert.

Schedule a kick-off call. This could be a great platform for you to give a good first impression. It is important for you and your team to come across as experts and confident. You want your clients do feel confident not only with you but with the team as well. This call is a great time to review whatever package or service they have purchased now that you have had a chance to really dive in to their assets. Make sure you have any clarifying questions answered and information available. Tell the client what to expect from you and what you expect from her.

Get to work. Usually now is when you can really start to dive in and show your client how awesome you are. Here is where I will remind you to under promise and over deliver. Do not over extend yourself, and deliver on what you promise.

Check in call. Working remotely can make a relationship a little harder to develop. This just means you have to put effort in to making sure the client is happy and loving what you do. This call is designed to be a one-on-one conversation between you as the VA and the primary decision maker. You want to make sure you are able to talk too and are comfortable and have established with the person who is cutting the checks. Schedule this call with the purpose to gather feedback on the engagement and relationship thus far. Make sure you stay connected.

Business is human. People want to do business with people. Having a system in place will give you confidence, knowing you have a strong foundation supporting you; this will help put your clients at ease and make them more comfortable. Remember, by setting aside time to work on your business and create documented systems and processes, you are not only improving your business, but you are growing and importing as a service provider.

3 Ways for a Virtual Assistant to Get Clients

Woohoo! Congratulations on deciding to take the first big leap in starting your business. Now that you are all set and ready to go, it is time to get to work. What wait? You don’t have a client? No worries. We all start at that scary place of I really want to do this, but how do I get started? Here are my three favorite tips for new virtual assistants to get clients to start rolling through the door.

Freelance Sites

You want work? Go to the places where works is listed. There are many places that allow people to publish jobs they need someone to help them with. It may not always been the ideal position, but it does get some income rolling through the door and helps you build a little bit of a reputation. The best part, when you land that first small project, you can build that relationship for when they need more work, they know they can contact you directly to see if you are available. Check out some places like Upwork, PeoplePerHour, or 99Designs. Each freelance site has a bit more of a specialty focus, so shop around for what you have to offer.

Subcontract

Look in to other VA groups or agencies. There are many virtual assistants out there. Connect with them and start talking. Find out who is busy and if you might be a good fit to help support their business for a while. If you can take some tasks off someone else’s plate it will help build a solid relationship while you have more time to get your name out there. Remember, this may mean you might be making less that what you would originally charge. Be open to the opportunities.

Advertise

I know this sees a little cliché, but if people don’t know what you have to sell or market, how do you really expect them to buy it? If you have a specific clientele you are looking for, go talk to them. Send them some material about what you can offer. Being a virtual assistant can be a low overhead business, but don’t make me say it…you got to spend a little money to…well you know!

Make sure you have a website so you have somewhere for people to do their research on you. It is your business foundation and a lot of times it is the first impression to potential clients-make it a good one!

There are many ways you can advertise. Start with Facebook and Google Adwords and see your results.

Bonus tip—Don’t be afraid to use your network. Letting family and friends know what you are doing and letting them help make connections is the way many people start out. Once you have established yourself a bit this network is also great to have word of mouth start. The best advertisement is a happy client, so don’t be discouraged if you make some sacrifices in your pricing or other aspects at first. When those referrals start rolling in and people are seeking you out, you can really start to shine as the professional you are.

If you’re ready to seek clients, but could use some guidance, we’re here for you! We can assist with any aspect of business building and strategy. Simply shoot us an email or give us a call today.